Practice

Human resources / HR · Use cases

AI in HR: recruiting, job ads, onboarding

How HR teams use AI GDPR-compliantly: write job ads, structure application documents, produce onboarding material and internal communication — with real workflows, an example prompt, honest limits and selection criteria.

Who it is for
HR leadership, recruiters, HR business partners and people operations teams
Impact
Faster job ads and prepared application reviews — more time for people instead of admin
Task
Support job ads, application structuring, onboarding and HR communication with AI
What it is about

What this use case delivers.

AI in HR means using generative AI for the recurring writing and preparation work in HR — drafting job ads, structuring and summarising application documents along defined criteria, and producing onboarding material and internal communication. What matters is the deliberate handling of personal data: the AI supports the preparation, a human always makes the selection decision — GDPR-compliantly, operated in the EU and without input being used to train the models.

How it works

An HR assistant knows the company's tone of voice, role profiles and internal templates through a knowledge base. For job ads it turns bullet points into an attractive, discrimination-sensitive text. When reviewing applications it structures and summarises the submitted documents along criteria defined in advance, so recruiters get an overview faster — the assessment and the selection stay human. For onboarding it generates checklists, welcome material and answers to recurring employee questions from the HR handbook. Because several leading models are available, you can pick the right one per task; an academy enables the HR team to use the tools safely and in line with data protection.

Concrete workflows

These steps are part of the implementation.

These recurring tasks can be covered with the same underlying pattern.

01

Draft and improve job ads

Bullet points about the role, the tasks and the requirements become an attractive, discrimination-sensitive job ad in the company's tone of voice. The recruiter reviews and adjusts — faster than writing every ad from scratch, and consistent across all postings.

02

Summarise applications along objective criteria

Submitted documents are structured and summarised along criteria defined in advance, so recruiters get an overview faster. The assessment and the selection decision are always made by a human — the AI organises, it does not decide.

03

Produce onboarding material and checklists

The assistant generates onboarding checklists, welcome material and induction plans from internal templates — so every new joiner starts with consistent documents, without HR assembling them by hand each time.

04

Answer employee questions from the HR handbook

An assistant connected to the HR handbook answers recurring questions (leave, expenses, processes) with a reference to the source — HR is relieved of routine questions and the answers stay traceable.

05

Draft HR communication and internal copy

From rejection letters through contract cover notes to internal announcements, the assistant drafts clear, respectful text in the company's tone of voice — as a proposal that HR reviews and approves.

Example

Input and result side by side

Input

Write a job ad for a 'Working Student, Marketing (m/f/d)' in Munich, 16–20 hours a week. Tasks: social media upkeep, content research, event support. Tone: approachable, modern, no clichés and no discriminatory wording. Structure: short intro, 'Your tasks', 'What you bring', 'What we offer'. Keep it gender-neutral.

Result

SectionContent (draft)
TitleWorking Student, Marketing (m/f/d) · Munich · 16–20 hrs
Intro"You don't just want to learn marketing — you want to shape it? …"
Your tasksSocial media upkeep · content research · event support
What you bringEnrolled at university · interest in communications · initiative
What we offerFlexible hours · mentoring · real ownership of projects
NoteDraft — review by HR before publishing
Next step

Implement it in your company

In a short demo, we clarify data, ownership and the right workflow for this use case.

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Security and selection

HR processes particularly sensitive personal data, so the HR assistant runs exclusively GDPR-compliantly: EU hosting, a data processing agreement (DPA) as standard, and input is not used to train the models. Access to the HR handbook and templates follows strict permissions; all access runs through central permission management with SSO and is traceable through audit logs. Candidate and employee data therefore stay protected inside the company — instead of in uncontrolled private AI accounts (shadow AI).

What to check when choosing a solution

  • Data protection: EU hosting, a DPA and no training on your input — mandatory for candidate and employee data?
  • Human in the loop: Does the setup support a process in which the selection decision always stays with a human?
  • Knowledge base: Can the assistant access the HR handbook, role profiles and templates — with permissions?
  • Governance: Central permission management, audit logs and SSO for sensitive HR data?
  • Custom assistants: Can HR build assistants per task without code (job ad, onboarding, FAQ)?
  • Adoption: Is there training and are there champions, so the HR team uses AI safely day to day?
Known limitations

What needs to be clarified before rollout.

These points need to be clarified professionally or organisationally before rollout.

  1. 01

    The selection decision about candidates must always be made by a human — AI may organise and summarise, but must not reject or select on its own (discrimination and fairness risk).

  2. 02

    Candidate and employee data are particularly sensitive personal data — they may only be processed through a GDPR-compliant, centrally managed platform and never through private AI accounts.

  3. 03

    AI models can carry bias; the criteria for reviewing and for copy must be objective, traceable and checked for freedom from discrimination.

  4. 04

    Generated texts (ads, letters, information) are proposals and must be reviewed and approved by HR before use — particularly where employment law is involved.

Frequently asked questions

AI may structure and summarise applications along objective criteria to give recruiters a faster overview. The assessment and the selection decision must always be made by a human — fully automated rejections are to be avoided for fairness and anti-discrimination reasons.